Do You Still Need to Visit a House in Person? The world is changing fast — and NAVER Real Estate’s VR House Tour is a prime example leading that change.
<NAVER Real Estate VR House Tour>
"I’m not sure about this place just from the photos..."
Anyone who’s browsed a real estate platform has had this thought. Photos alone can’t clearly convey a home’s layout, lighting, or flow. And visiting properties in person takes a great deal of time and effort.
NAVER LABS' spatial intelligence technology is solving this problem. By precisely replicating apartment complexes and individual listings as digital twins, it offers much more than just videos. The service includes 3D spatial data, allowing users to explore the space more vividly and intuitively.
The NAVER Real Estate VR House Tour delivers an entirely new experience. Users spend, on average, 40% more time viewing listings with a VR tour compared to standard listings. This higher engagement shows how immersive and informative the experience is. It’s not just “cool” — it helps users truly imagine what it would feel like to live there by providing realistic, 3D spatial information.
As a result, the service surpassed 50,000 listings in under a year since launch, with over 350 new VR-enabled listings being added each day.
The technology continues to evolve — now supporting more complex layouts such as duplex homes, and expanding to include VR Apartment tours of entire apartment complexes for a more immersive, comprehensive experience.
<Naver Real Estate VR Apartment Tour>
NAVER LABS has spent years developing spatial intelligence technologies and has integrated them into a unified platform. The NAVER TwinXR Platform, unveiled at last year’s DAN 24 conference, brings these capabilities to a wide range of fields — from online services to robotics, smart buildings, and smart cities. In short, it serves as the technical foundation for any Naver service that involves spatial environments.